Posts tagged as:

Bing

Search Overload – Coming to a TV near you

June 5, 2009

Bing TV ads have started to show in the USA. While the UK campaign is apparently at least a few months away, it’s interesting to see the approach that they are taking to challenging consumer behaviour.

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Bing – The Sound of Found?

May 31, 2009

And so it’s official. Live search is in for yet another re-branding and will shortly be known as ‘Bing’. The tagline for the new engine is ‘Bing – The Sound of Found’ but, to steal an old Friends joke, it could easily end up being ‘Bing – Thy Turkey’s done’. Realistically, this is probably Microsoft’s [...]

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Build It And They Will Come.

May 27, 2009

Microsoft’s project Kumo is a new search engine that is currently being tested internally, rumored to be ready for public beta testing in early June. Kumo means ‘cloud’ or ‘spider’ in Japanese. The software giant has also registered ‘Bing’ and ‘Sift’ as possible names. Much like Yahoo’s sponsored search platform update, code name Panama, Kumo [...]

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